“Tonight we start a brain melting psychotic chapter let’s go,” he tweeted Tuesday before “Heartless” arrived. On Wednesday, the Weeknd released “ Heartless,” Tesfaye’s first new solo song since his My Dear Melancholy EP arrived in March 2018. On Friday, the Weeknd dropped the complete three-minute version of the new wave banger. The singer born Abel Tesfaye previously unveiled a minute-long teaser and a brief vocal snippet for the synth-heavy track, which soundtracks a new Mercedes-Benz ad the singer has partnered with the automobile giant to serve as creative director for a new global campaign tied to the track. The Weeknd has shared the full version of his latest single “Blinding Lights,” the singer’s second new song of the week.
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